Who handles licensing for University of Houston System?

University of Houston System's trademark licensing is managed by Affinity Licensing, and brands apply through the Affinity licensing portal.

What types of licenses does University of Houston System offer?

University of Houston System offers standard trademark licenses. Each is approved separately, so a standard license doesn't cover NIL, promotional or specialty products.

What royalty rate and advance will I pay for University of Houston System?

Collegiate royalty rates usually fall between 10% and 15% of net sales, and most schools also charge an advance when the license is issued, which is credited against the royalties you owe. University of Houston System's exact rate and advance are set in its license agreement. Onbase can walk you through what to expect before you apply.

Do I need a license to sell products with University of Houston System's logo?

Yes. Any product that uses University of Houston System's names, logos or marks needs a license, and every design has to be approved before it's produced or sold.

Can Onbase help me get licensed with University of Houston System?

Yes. Onbase runs license acquisition for brands end to end: the company application, the University of Houston System request and marketing plan, onboarding documents, and design approvals.

How to get licensed with University of Houston System

University of Houston System runs its trademark licensing program through Affinity Licensing. Brands register with Affinity, request University of Houston System specifically, and are reviewed against the school's own standards before signing an agreement.

Licensing managed by: Affinity Licensing
Where you apply: Affinity licensing portal
Typical collegiate royalty: 10–15% of net sales

License types

Licenses University of Houston System offers.

Each type is its own approval. Most brands start with the standard license and add others once they’re selling.

Standard trademark
The core license to put the school's names and logos on products, in the categories and sales channels you're approved for.

Step by step

Getting your University of Houston System license.

01
Register as a licensee with Affinity
Create your company profile in the Affinity licensing portal with your business details, product categories and where you sell. Affinity reviews the company before any school sees the request.
02
Request University of Houston System
Apply for University of Houston System with a plan written for its fans: the products, the channels, and why your line adds something its current licensees don't. Proof of retail demand, like named retailers or purchase orders, carries the most weight.
03
Send insurance and supply-chain documents
Expect a certificate of insurance with an additional insured endorsement naming the licensor, typically occurrence-based product liability coverage written as dollar figures. You'll also disclose the factories that will make licensed product and confirm your code of conduct.
04
Sign the agreement and pay any advance
Once University of Houston System approves, you'll sign a license agreement covering your approved categories, channels and royalty rate, and pay any advance due at signing.
05
Get every design approved before you produce
A signed license doesn't clear you to manufacture. Each product category and sales channel is approved separately, and every piece of artwork is submitted and approved before production. Even small color corrections are resubmitted, so the finished product matches what was approved.
06
Report royalties on Affinity's schedule
Report sales and pay royalties through Affinity on the schedule in your agreement, including periods with no sales. Missed reports put approvals and the license itself at risk.

Mistakes that slow University of Houston System approvals

Applying with a generic plan that doesn't mention University of Houston System.
Selling in a channel your agreement doesn't cover.
Producing samples or inventory before artwork is approved.

FAQ

University of Houston System licensing questions.

Who handles licensing for University of Houston System?: University of Houston System's trademark licensing is managed by Affinity Licensing, and brands apply through the Affinity licensing portal.
What types of licenses does University of Houston System offer?: University of Houston System offers standard trademark licenses. Each is approved separately, so a standard license doesn't cover NIL, promotional or specialty products.
What royalty rate and advance will I pay for University of Houston System?: Collegiate royalty rates usually fall between 10% and 15% of net sales, and most schools also charge an advance when the license is issued, which is credited against the royalties you owe. University of Houston System's exact rate and advance are set in its license agreement. Onbase can walk you through what to expect before you apply.
Do I need a license to sell products with University of Houston System's logo?: Yes. Any product that uses University of Houston System's names, logos or marks needs a license, and every design has to be approved before it's produced or sold.
Can Onbase help me get licensed with University of Houston System?: Yes. Onbase runs license acquisition for brands end to end: the company application, the University of Houston System request and marketing plan, onboarding documents, and design approvals.

Also licensed through Affinity